Jason Croke

“VAT and duty is a complicated subject, my main strength is being able to explain complex law in an easy-to-understand, plain English manner.”

I have over 20 years’ experience working exclusively in indirect taxes (VAT, import duty, SDLT) with owner-managed businesses, corporates and not for profit sectors.

I particularly enjoy challenging HMRC decisions, representing clients in tribunals or during inspections. My experience includes land and property, partial exemption and European VAT matters. I’m equally happy with a VAT registration request too. I also advise on other indirect taxes such import duty and Stamp Duty Land Tax.

My role here is to develop the VAT offering for our clients.  VAT and duty is a complicated subject, my main strength is being able to explain complex law in an easy-to-understand, plain English manner, enabling our clients to understand what the problem is and crucially, what the solution is too.

It has often been said that I actually make the subject of VAT sound interesting.  But we will let you be the judge of that!

In my spare time, I enjoy cycling, regular (but not obsessive) trips to the gym, skiing in winter and hiking in the summer and I’m married with one teenage daughter.